Al Fayed had to make the first step into the travel and tourism industry and we supported them with branding. This brand was launched to make travel and related formalities much easier and hassle-free. Al Fayed offers all the facilities and guidance necessary, from visa applications to ticket bookings. The branding process was not simple as we had to start from scratch and visualize a logo and bring an apt tagline for the audience to comprehend quickly. We helped with making prototypes for their hoarding advertisements, letterheads, business cards and other goods.